What is brochure design?

Brochure design is the process of creating a printed or digital marketing material that presents information about a company, organization, product, or service. Brochures typically consist of folded sheets of paper or digital pages that contain a mix of text, images, and graphics to communicate the intended message to the target audience.

The main goal of brochure design is to create a visually appealing and informative document that effectively communicates the key messages and benefits of the product or service being promoted.

The design should be eye-catching and professional, with a clear and concise message that engages the reader and encourages them to take action, whether that's making a purchase, visiting a website, or attending an event.

Effective brochure design involves a combination of graphic design, typography, layout, and copywriting skills, and requires careful consideration of the target audience, the purpose of the brochure, and the overall brand identity and messaging of the company or organization.